IRC-Galleria

Airline companies have started to resort to the use of an innovative way to draw the attention of passengers, the flight safety instructions, through broadcast video contains, inter alia, non-traditional, such as pictures of naked hostesses, or even the use of cartoon characters funny, within the framework of competition raging between the companies.

For example, the Airways New Zealand, late last June, introduced the video, within the framework of the promotional campaign entitled "Do not hide anything," he said, showing the five Amadevadtha They explain the procedures for flight safety and are "naked", and covered only painting, masks to hide what appears as shown.

Said Steve Vélez, Director-General of the marketing company: "We want to show that we Ankhvi nothing," he said, stressing at the same time, 99.9 per cent of the reactions to the video was positive, he said it showed the company as "innovative and seek to do new things. "

According to statistics, the number of video viewers air "naked", and a three and a half minutes, about 4.4 million viewers on the website Yotube-mail until last week.

It is noteworthy that this is not the first time that the airlines provide the innovative camera videos, the company "Delta Air" America, in May 2008, a broadcast of the safety instructions show exhibitors, which was the name of Maajabuha "Dltalina", since similar asterisk Angelina Jolie movie, which is serving as an attractive way to explain the instructions.

According to statistics, video, "Dltena" attract the attention of 1.3 million viewers on Youtube, which called for a series of questions that the viewers actually follow the instructions, or enjoy the view host "attractive."

In an attempt to answer those questions, said Susan Elliott, spokeswoman for the company: "We really believe that they were watching what was happening, as they speak of it as well as the details are great."

In contrast, other companies have sought to enter into the sphere of competition to attract the attention of the public, such as "Virgin Atlantic", which has chosen to offer flights to a video showing cartoon characters, and the process of extension funny way.

Recalled that, according to a study conducted by the Department of National Transportation Safety Board of America in 2001, to 69 per cent of air passengers, from which the sample surveyed, said they were not watching videos, which contains the safety instructions on board the aircraft, because they are bored of too many saw it in their journeys.


http://www.youtube.com/watch?v=elD38pJX7iE&feature=PlayList&p=E6BD00A58F058358&playnext=1&playnext_from=PL&index=10