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- Vanhempi »

BlinkTiistai 08.07.2008 03:08

I´m reading Blink, it's about the decisions we make in the blink of an eye, it's about the adaptative unconscious. Try to explain how we decide something withouth thinking.

Here goes a link from the book, www.implicit.harvard.edu

There you can try the Implicit Association Test (IAT)

This test try to explain that we make connections much quickier between pairs of ideas that are already related in our minds than we do between pairs of ideas that are unfamiliar to us.

The disturbing thing about the test is that it shows that our unconscious attitudes may be utterly incompatible with our stated conscious values.

This can be applied for example when you describe your perfect guy/girl and then you choose someone completely different, in job interviews why you choose one candidate or another, politics, etc...

There are different test in the website about fat/thin people, black/white,..... I think you can be surprised with the results! enjoy it!

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